The Publishing Performance Show
Welcome to The Publishing Performance Show, the quintessential podcast for both budding and veteran self-published authors! Join your host, Teddy, as he sits down with with successful indie authors and top experts in the publishing world, who generously share their unique journeys, creative inspirations, and future aspirations in their writing careers and the wider industry.
Immerse yourself in a trove of valuable insights and actionable advice on writing, essential tools, and practical tips to elevate your self-publishing prowess. Whether you’re just beginning your literary voyage or seeking to refine your craft, this show brims with wisdom and inspiration to help you thrive in the self-publishing realm.
Each episode promises listeners at least one actionable tip for their self-published books and a must-read recommendation from our esteemed guests.
Tune in for an inspiring, informative, and thoroughly enjoyable exploration of the indie author experience!
Episodes
137 episodes
Dale L. Roberts – The Complete Guide to Publishing Wide Across Multiple Platforms
Dale L. Roberts is an award-winning author and self-publishing educator with over a decade of experience in the indie publishing industry. He's the author of "Wide Publishing for Authors," a comprehensive guide that helps authors break free fro...
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Episode 136
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44:24
Rodney Miles – What First-Time Authors Need to Know Before Self-Publishing
Rodney Miles is the author of the Book Dude's Guide to Self-Publishing series and a self-publishing consultant who has worked on over 300 book projects. With a lifelong love of books that started with his mother reading at red lights, Rodney tr...
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Episode 135
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37:31
Alexa Nazzaro - Effective Book Launch Strategies That Actually Work
Alexa Nazzaro is the founder of Axel Author Group, a publishing services company with the memorable tagline "we won't let you publish crap." With a background in writing and business communications, Alexa transitioned into author services after...
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Episode 134
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37:29
Matt Briel of Lulu.com – How to Create and Sell Spiral Bound Books with Print on Demand
Matt Briel is the Vice President of Marketing and Sales at Lulu.com, a self-publishing platform that has been a leader in print-on-demand technology since 2002. Founded by tech entrepreneur Bob Young, Lulu specializes in direct sales solutions ...
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Episode 133
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39:15
Tom Wilde of ProWritingAid – Understanding Passive Voice and Why You're Overusing It
Tom Wilde is the Head of Partnerships at ProWritingAid, a comprehensive writing toolkit designed for storytellers and creative writers. With a background as an English teacher, Tom brings educational expertise to helping writers understand craf...
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Episode 132
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39:58
Nick Thacker – Quit Your Day Job: How to Become a Full-Time Author in 12 Months
Nick Thacker is a bestselling author of over 45 books across multiple genres, including the 16-book Harvey Bennett thriller series. What makes Nick's story unique is that he never wanted to be a writer—he hated writing in school and only starte...
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Episode 131
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52:16
Ellen Erikson – How to Publish Classic Books Legally: The Complete Public Domain Guide
Ellen Erikson is a publisher with over 30 books in her catalog, including both self-authored titles and public domain editions. She specializes in helping authors understand how to legally republish classic works by adding value through profess...
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Episode 130
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31:26
Oriana Leckert – How to Fund Your Book with Kickstarter: From First Campaign to Six Figures
Oriana Leckert is the Head of Publishing at Kickstarter, a public benefit corporation dedicated to bringing creative projects to life through crowdfunding. As both a writer and publishing industry expert, Oriana oversees one of Kickstarter's mo...
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Episode 129
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41:33
Audrey Hughey - The 90-Day Planning Revolution: Why Most Author Goals Fail Before They Start
Audrey Hughey is a planner creator, author, and productivity expert who specializes in helping writers stay organized and achieve their publishing goals. After struggling to balance writing with raising toddlers, attending school, and freelance...
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Episode 128
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46:49
Christina Graves - The Psychological Thriller That Launched Thrill Forge
Christina Graves is a writer, artist, and horror film addict living in the Deep South, where scary stories and history wander hand in hand. She writes horror and thriller stories that explore the darker side of human nature. Her debut novel, a ...
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Episode 127
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40:02
Cathy Lewis - The 26-Year Publicity Veteran: Why Amazon Killed the Old Book Marketing Playbook
Cathy Lewis is the president of C.S. Lewis Publicists, a boutique publicity firm that has been specializing in nonfiction book promotion for 26 years. With seven years of prior experience in traditional publishing, Cathy brings deep industry kn...
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Episode 126
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35:52
Gillian Harvey - The 11,000-Review Author: How French Living Created Bestselling Women's Fiction
Gillian Harvey is a successful author of women's fiction with nine published books, including the bestselling "The Year in the French Farmhouse" and "The Bordeaux Book Club." Living in France for many years before recently returning to the UK, ...
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Episode 125
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35:54
Dave Cohen - The BBC Comedy Writer's Guide: How to Make Any Novel Funnier
Dave Cohen is a veteran comedy writer, performer, and author with an impressive career spanning BBC sitcoms, radio comedy, and children's television. His writing credits include iconic shows like "My Family," "Not Going Out," "Have I Got News F...
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Episode 124
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48:16
Mark Leslie Lefebvre - Wide for the Win: How Amazon's 70% Royalty Isn't Really 70%
Mark Leslie Lefebvre is a multi-faceted author, publishing industry consultant, and book industry veteran who has significantly shaped the indie publishing landscape. As one of the key architects behind Kobo Writing Life, the self-publishing pl...
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Episode 123
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51:35
Mike Hourigan - Why Most Book Promotions Fail
Mike Hourigan is a book marketing expert and representative from Written Word Media, one of the most trusted names in book promotion services. Written Word Media operates several highly effective promotional platforms including Free Booksy, Bar...
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Episode 122
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34:46
James Blatch - The Self Publishing Formula: How a Former BBC Reporter Built an Indie Empire
James Blatch is a former BBC Defence Reporter and BBFC Film Examiner who has successfully transitioned from journalism to becoming a bestselling author of military aviation thrillers. His extensive reporting career included high-profile assignm...
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Episode 121
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53:13
Victoria Gerkin - The Audiobook Empire: How Podium Entertainment Publishes 2,600 Books Annually
Victoria Gerkin is the Publisher at Podium Entertainment, a leading audiobook publishing company that specializes in transforming independent authors' works into professional audio productions. With over 22 years of experience in traditional pu...
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Episode 120
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44:42
Dakota Krout - The LitRPG Method: How Gaming Logic Creates Bestselling Fantasy Fiction
Dakota Krout is a pioneering LitRPG author and visionary founder of Mountaindale Press, one of the leading publishing houses specializing in LitRPG, GameLit, and cultivation fiction. With a unique background combining computer science expertise...
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Episode 119
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48:38
Shelby Leigh - TikTok Marketing Meets #BookTok: A Viral Success Formula
Shelby Leigh is a breakthrough mental health poetry author who has masterfully leveraged social media to transform her writing career from self-published obscurity to traditional publishing success. With over 103,000 Instagram followers and vir...
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Episode 118
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36:04
Stuart Grant - How to Build an Author Site That Actually Sells Books
Stuart Grant is the founder of Digital Authors Toolkit, a specialized digital agency that has revolutionized how authors establish their online presence. With over a decade of deep experience in the publishing industry and more than 300 author ...
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Episode 117
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45:45
Kevin J. Anderson - 24 Million Books Sold: The Bestseller's Guide to Traditional and Indie Success
Kevin J. Anderson is a New York Times bestselling author and literary powerhouse with over 24 million books in print worldwide. Best known for his groundbreaking work expanding the Dune universe alongside Brian Herbert and his extensive contrib...
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Episode 116
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54:12
Craig Martelle - The 20 Books to 50K Method
Craig Martelle is a powerhouse in the indie publishing world with nearly 200 published works, including over 110 full-length novels. A retired Marine and former lawyer turned bestselling author, Craig is the visionary founder of the 20 Books to...
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Episode 115
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49:07
Isabelle Knight - The PR Secrets That Made JK Rowling Famous (And How You Can Use Them)
Isabelle Knight is a celebrity publicist turned author branding expert who has worked with literary icons including JK Rowling and major organizations like the BBC. As founder of Build Your Author Brand, she brings insider knowledge from the wo...
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Episode 114
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45:53
Dave Chesson - How to Beat Amazon's Algorithm with Strategic Keywords
Dave Chesson is the founder of Kindlepreneur and creator of Publisher Rocket, one of the most trusted keyword research tools in the publishing industry. With years of experience helping authors crack Amazon's discovery algorithm, Dave has becom...
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Episode 113
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44:27
Kathleen Sweeney - 300+ 3D Book Mockups: Why Visual Marketing Beats Text Every Time
Kathleen Sweeney is the COO of Book Brush, a comprehensive design platform specifically created for authors since 2018. Book Brush specializes in helping authors create professional marketing graphics, book covers, 3D book mockups, video traile...
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Episode 112
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24:16