The Publishing Performance Show
Welcome to The Publishing Performance Show, the quintessential podcast for both budding and veteran self-published authors! Join your host, Teddy, as he sits down with with successful indie authors and top experts in the publishing world, who generously share their unique journeys, creative inspirations, and future aspirations in their writing careers and the wider industry.
Immerse yourself in a trove of valuable insights and actionable advice on writing, essential tools, and practical tips to elevate your self-publishing prowess. Whether you’re just beginning your literary voyage or seeking to refine your craft, this show brims with wisdom and inspiration to help you thrive in the self-publishing realm.
Each episode promises listeners at least one actionable tip for their self-published books and a must-read recommendation from our esteemed guests.
Tune in for an inspiring, informative, and thoroughly enjoyable exploration of the indie author experience!
The Publishing Performance Show
Eddie Rice - Why Fiction Authors Are Missing Out on Podcast Goldmines
Eddie Rice is the founder of Eloquent Mind and author of the bestselling book "Toast: Short Speeches, Big Impact." With a background in PR and public relations, Eddie specializes in helping authors transition from invisible to in-demand through strategic podcast appearances and speech writing. His "Your Book, Your Voice" approach focuses on helping authors leverage their written expertise into spoken word opportunities, whether through podcast guesting, keynote speeches, TEDx talks, or virtual speaking engagements. Eddie believes that appearing on 100 episodes of other people's podcasts is far more effective than starting your own podcast with 100 episodes.
In this episode:
- Why podcast guesting is more effective than starting your own podcast
- The importance of positioning and finding your unique angle
- How to research and find the right podcasts for your niche
- Creating a compelling 2-3 page media kit that gets results
- Specific strategies for fiction authors to get podcast bookings
- The ladder method: starting small and building up to bigger shows
- Live case study with Teddy demonstrating the consultation process
- Tools and platforms for podcast research and content repurposing
- How to maximize each podcast appearance through promotion
- Building long-term partnerships with podcast hosts
Resources mentioned:
- ListenNotes.com (free podcast directory with listener scores)
- Rephonic (premium podcast directory - $99/month with detailed analytics)
- Headliner app (for creating audiograms from podcast clips)
- Blaze.ai (automated content creation and scheduling)
- ChatGPT (for repurposing podcast content into blogs and social posts)
- Commit Action program (high-leverage task prioritization)
- Trust Me, I'm Lying by Ryan Holiday (PR strategy book)
Book Recommendations:
- "The Road" by Cormac McCarthy: https://www.amazon.com/Road-Cormac-McCarthy/dp/0307387895
- "Trust Me, I'm Lying" by Ryan Holiday: https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285
Connect with Eddie Rice:
- Website: eloquentmind.co
- Course: https://eddie-s-school-406c.thinkific.com/courses/speak-to-podcast-guest-course?utm_source=website&utm_medium=referral&utm_campaign=organic
Connect with Teddy Smith:
- @teddyagsmith
- Website: https://publishingperformance.com/?ref=ywm3mtc
- Facebook - https://www.facebook.com/publishingperformance/
- Pinterest - https://nz.pinterest.com/publishingperformance/
- Instagram - https://instagram.com/publishingperformanceinsta
- Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
- Linkedin - https://www.linkedin.com/company/publishing-performance/
Discover More with Our Curated Starter Packs: https://teddyagsmith.com/starter-packs/