
The Publishing Performance Show
Welcome to The Publishing Performance Show, the quintessential podcast for both budding and veteran self-published authors! Join your host, Teddy, as he sits down with with successful indie authors and top experts in the publishing world, who generously share their unique journeys, creative inspirations, and future aspirations in their writing careers and the wider industry.
Immerse yourself in a trove of valuable insights and actionable advice on writing, essential tools, and practical tips to elevate your self-publishing prowess. Whether you’re just beginning your literary voyage or seeking to refine your craft, this show brims with wisdom and inspiration to help you thrive in the self-publishing realm.
Each episode promises listeners at least one actionable tip for their self-published books and a must-read recommendation from our esteemed guests.
Tune in for an inspiring, informative, and thoroughly enjoyable exploration of the indie author experience!
The Publishing Performance Show
Joanna Penn - Multiple Income Streams for Authors: Beyond Just Book Sales - The Creative Penn
Joanna Penn is an award-winning author, New York Times and USA Today bestseller, and host of The Creative Penn podcast. With experience spanning both fiction (under J.F. Penn) and non-fiction, Joanna has built a sustainable writing business over nearly two decades. After leaving her IT consultant career in 2011, she's created multiple income streams from her writing and writing-adjacent activities while publishing over 50 books. Her latest fiction release is "Death Valley," and she's currently working on the 4th edition of "Successful Self-Publishing."
In this episode:
- Joanna's journey from IT consultant to full-time author
- How her definition of success evolved over time
- Multiple income streams for both fiction and non-fiction authors
- Strategies for making a living with writing beyond just book sales
- The importance of building an email list from day one
- Her "50 books by 50" milestone and creating a body of work
- Discovery writing vs. plotting approaches
- Using AI tools to enhance creativity and productivity
- The "great splintering" of indie publishing business models
- Creating premium products like special editions for higher income
Resources mentioned:
- The Creative Penn Podcast
- Books and Travel Podcast
- Scrivener: https://scrivener.app/
- ProWritingAid: https://prowritingaid.com/
- Google Notebook LM: https://notebooklm.google/
- Midjourney: https://www.midjourney.com/
- ElevenLabs: https://elevenlabs.io/
- PickFu - https://www.pickfu.com/
- Patreon https://www.patreon.com/
Book Recommendations:
- "Successful Self-Publishing" (4th Edition coming soon): https://www.amazon.com/dp/B0F66QLTL9?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl
- "Death Valley" - Her latest thriller: https://jfpenn.com/deathvalley
- "How to Write a Novel" : https://www.amazon.com/dp/1915425093?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl
Connect with Joanna Penn:
- Fiction website: https://jfpenn.com/
- Non-fiction website: https://www.thecreativepenn.com/
- The Creative Penn Podcast: https://podcasts.apple.com/gb/podcast/the-creative-penn-podcast-for-writers/id309426367
- Books and Travel Podcast: https://podcasts.apple.com/gb/podcast/books-and-travel/id1454367912
Connect with Teddy Smith:
- @teddyagsmith
- Website: https://publishingperformance.com/?ref=ywm3mtc
- Facebook - https://www.facebook.com/publishingperformance/
- Pinterest - https://nz.pinterest.com/publishingperformance/
- Instagram - https://instagram.com/publishingperformanceinsta
- Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
- Linkedin - https://www.linkedin.com/company/publishing-performance/